At DuroVac, we are committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or interact with our services. We comply with Canada's federal privacy law, the Personal Information Protection and Electronic Documents Act (PIPEDA), US CAN-SPAM and, where applicable, Quebec's Act to modernize legislative provisions as regards the protection of personal information (Law 25), as well as Canada's Anti-Spam Legislation (CASL). If you have questions about this policy or our privacy practices, please contact our Privacy Officer at privacy@durovac.com (privacy@durovac.com).
We collect certain information about you when you visit our website, including through automated means and third-party services.
This may include:
(a) Personal Identifiers and Device Information: Such as your IP address, browser type, device ID, operating system, and browsing behavior (e.g., pages viewed, time spent on site, and referral sources), date and time of visit, requested URLs or files, status information (e.g., error messages), among other things
(b) Tracking Data: Information collected via cookies, pixels, or similar technologies, which may include unique identifiers that track your interactions across sessions or devices.
We do not collect sensitive personal information (e.g. financial details, health data) through these methods unless explicitly provided by you.
Our website uses cookies and other tracking technologies to enhance user experience, analyze site traffic, and support lead generation activities. Cookies are small text files placed on your device by our site or third-party partners.
First-Party Cookies: These are set by our domain and are used for essential functions, such as maintaining session state and remembering user preferences.
Third-Party Cookies and Tracking: We engage third-party services, including Rev Methods (which is a contractor on our behalf), which may place cookies or use pixel tags or other technology on our site. These technologies collect data such as your IP address to identify and profile visitors for lead generation purposes. For example, Rev Methods uses IP-based identification to infer approximate location or device details and cookie tracking to monitor browsing patterns, enabling personalized lead recommendations or marketing outreach.
We obtain your consent for non-essential cookies through our cookie banner or consent management tool upon your first visit. You can manage cookie preferences at any time via the banner or your browser settings. Note that disabling cookies may limit site functionality.
Under applicable privacy laws (e.g., CAN-SPAM, PIPEDIA, California Consumer Privacy Act (“CCPA”)), the use of third-party tracking cookies may constitute "sharing" of your personal information for cross-context behavioral advertising. We do not "sell" your personal information in the traditional sense but may share it as described herein.
You can manage cookies via your browser settings (links provided below). Disabling cookies may limit some website features.
We partner with third-party service providers to support our operations, including lead generation tools, such as Rev Methods. We have engaged third-party providers such as Rev Methods, a lead generation service, to identify potential leads among site visitors. Rev Methods and other such third-party providers use IP-based identification (e.g., analyzing your IP address to derive device or location insights) and cookie tracking (e.g., persistent identifiers to track visits over time) to build profiles and generate leads. This data helps us understand visitor interests and may result in targeted communications or offers from us or our partners to you.
Data shared with our third-party providers such as Rev Methods is limited to what is necessary for these purposes and is governed by contractual agreements requiring them to protect your information and use it only for the services provided to us. Such providers may combine this data with information from other sources to enhance lead accuracy, but we require them to comply with applicable privacy laws. We may also use other third-party tools for analytics (e.g., Google Analytics) or advertising, which could involve similar tracking.A full list of third-party providers is available upon request.
We use the collected information, including data from Rev Methods or other service providers, for the following purposes:
(c) To generate leads and improve our marketing efforts and communications with you.
(d) To analyze site usage and optimize content.
(e) To provide personalized experiences or recommendations.
(f) Responding to inquiries or providing requested services
(g) To improving our website and services
(h) To send marketing communications (with your opt-in consent under CASL, CAN-SPAM and other applicable laws)
(i) We may share your information with service providers, such as Rev Methods, for lead generation and related services. Sharing may include IP addresses, cookie data, and inferred identifiers.
(j) Affiliates and Partners: For joint marketing or business purposes, subject to similar privacy protections.
(k) Legal Requirements: If required by law, subpoena, or to protect our rights.
In some cases, sharing with third parties like Rev Methods for lead generation may qualify as a "sale" or "sharing" under state privacy laws (e.g., CCPA). We do not share information with unaffiliated third parties for their independent use without your consent or as permitted by law.
You have control over your personal information.
Opt-Out of Sharing/Sale: If you are a resident of California or another state with similar laws, you may opt out of the "sale" or "sharing" of your personal information, including data shared with our third-party providers such as Rev Methods via cookies and IP tracking.
Click the "Do Not Sell or Share My Personal Information" link in our website footer or submit a request via [email/privacy portal link[1] ]. We will honor opt-outs within 15 days and apply them globally to your browser/device where possible.
Access and Deletion: You may request access to, correction of, or deletion of your personal information by contacting us at [contact email]. [2] We will respond within the timeframes required by law (e.g., 45 days under CCPA).
If you opt out, we will cease sharing your data with our third-party providers such as Rev Methods for lead generation, but this may limit personalized features.
Our site honors Global Privacy Control (GPC) signals as opt-outs of sharing/sale as required by CCPA. [3]
Data Security and Retention
We implement reasonable security measures to protect data collected by us, via Rev Methods and other tracking, including encryption and access controls. However, no system is entirely secure. We retain tracking data only as long as necessary for the purposes described (typically up to 24 months) or as required by law.
Information You Provide Voluntarily.
We collect personal information when you submit forms, send emails, inquire about products/services, or request materials. This may include:
By submitting a form, you consent to us contacting you with information, newsletters, webinars, or resources related to your interests, in compliance with CASL, CAN-SPAM and other applicable laws. We may also share your information with third-party service providers who may contact you. You may unsubscribe at any time.
We do not sell your information to third parties for their marketing purposes.
We have measures to ensure providers comply with privacy laws.
If a breach poses a real risk of significant harm, we will notify you and the Office of the Privacy Commissioner of Canada as soon as feasible, per PIPEDA.
We retain personal information only as long as necessary for the purposes collected, or as required by law (e.g., trade/tax regulations or CASL consent records).
We do not knowingly collect personal information from minors under the age of majority in your jurisdiction. For Quebec residents under Law 25, we require parental consent for minors under 14 where applicable. Parents/guardians may contact us to access, correct, or delete their child's information.
You have rights under US and Canadian privacy laws, including:
If information transfers outside Canada or the United States, we ensure equivalent protections.
We may update this policy. Changes post on our website with the updated date.
Thank you for trusting DuroVac. We value your privacy.